Design of E3


E3 been over for almost a week now, but I’d be remiss if I didn’t talk about my favorite things to have come out of the show. You see, I’m a big video game nerd and, as most of you know, a big design nerd (designerd) as well. So, my favorite things at E3 weren’t games (although there were quite a few that I’m excited for) but a couple of design pieces.

First up is the best logo of the show – the logo for Forza Motorsport 3.
fm3
Most video games logos are no more than type with a texture thrown over top so it’s great to finally see a logo that aspires for more. This logo for Forza Motorsport 3 is great on so many levels. Without know what it’s for, the logo really gives off the feeling of racing – the logo looks fast. That’s another thing, the M is serving triple duty in this logo. It’s an M, a tire, and a 3. Such a concise and clear design is not often seen in video game logos.

Probably everyone has seen this by now, but the Beatles:Rockband opening cinematic is effin’ mind-blowing (I would expect no less from Pete Candeland, director of the Gorillaz music videos).
beatles_still
Color design, character design, 2D, 3D, it’s all there and it’s all awesome. Watch it on the Beatles:Rockband site.

Did I miss any other cool design things from E3?


Be the first to comment!

Leave a Comment